not so much, no.
i do most of my shopping at Publix, with coupons. national brands wind up waaaay cheaper than store brands that way. i may grab store brand paper towels if we're out.
oooh! my dogs like the stoe brand food from walmart. kind of like kibbles and bits, but not really the same. it has lil white bones in the mix. they eat those first. yes, my pets are neurotic too.
and... hubby likes the publix ground coffee. i think. i buy it, he drinks it. does that count as 'preferred'?